At Retail Monster, our executive team has successfully led some of the world's most elite brands, hailing from the likes of Disney, VIACOM, DreamWorks, and even Walmart.  We have licensed products and spearheaded programs for Infants to Grandparents, and everyone in between, across the Globe.  

We are a One-Stop-Shop agent offering everything needed in a vertical licensing model, at a margin that is more advantageous than going direct. Our model includes triggers to ensure that as your brand grows, then so do the resources dedicated to your company. It's easy to maximize the revenue on a hot property, but it takes resources to transition your brand from a promotional in-and-out business to a 365 everyday brand.   

• Sales

• Marketing

• Licensee Management 

• Global Deal Negotiation

• Agent Management

Brand Marketing

Our primary focus in the marketing of any brand is long-term sustainability and growth over three, five and even ten years.  While a major promotional launch excites us, a brand must be placed on a trajectory that is immediately refreshed and maintained for a full year for Retail Monster to consider the launch successful.

Retail Marketing

Gone are the days of just placing a product or brand in a flyer and hoping the merchandise sells.  From online shops to viral campaigns and in-store signage to in-store experiences, Retail Monster provides the action tools to ensure goods have the best chance to sell through.

Franchise Marketing

With a professional long-term plan, a brand's biggest year in sales will not be the first year. Our experience is rooted in franchise growth, ongoing refreshes to maintain brand identity, and maintenance of relevant and profitable licensed products.

CREATIVE SERVICES

For those IP Owners and Licensees without in-house Product Development departments, Retail Monster has the capability to handle your product development needs for both 2D and 3D product design oversights and approvals. In addition to this, our executive experience with the world’s biggest brands gives us the ability to oversee the design of your brand via our 3rd party design agencies, something we have do for our partners now. This includes;

-Trend Boarding

-Character Art Illustration

-Brand Guidelines

-Style Guide Building

-Retail Marketing Mock-ups

-Product Mock-Ups

Retail Monster is an immersive brand extension organization, with elite experience in the building of content, content proposals, and working with intellectual property owners to bring their properties to life.  

We are currently co-developing several amazing television and SVOD shows that will surely become instant classics. Our first endeavor was the 2020 Parent’s Choice Award Winning Show Middle School Moguls. Having launched the 4 episodes in September 2019, and airing one time each, it became the 4th most watched animated TV show for the month. Season 2 will see the brand relaunched in an exciting manner!

Retail Monster LLC has best-in-class international expertise to help brands establish abroad as well as they would in their home country.  With our team spread out between Los Angeles, Bentonville, New York, Orlando, and London, England, we are in position to manage your licensing business both domestically and abroad, in turn giving you one direct report Vs. multiples.

We have partnered with the BEST international agents in the business, and we work seamlessly as a cohesive unit to ensure your brand hits shelf in a uniform and robust fashion.

Our sales team focuses on getting products placed at key retailers in the most efficient way. This process starts up to 24 months out and our industry-leading team guides product from inception to shelf.  We have proven expertise in retail sales.  We sell for IP Owners as well as provide retail solution sales and direct-to-retail sales. No agent (and only 1 studio) has had more Top Tier programs across retailer than Retail Monster.

We are well-versed in retailer expectations.  We focus on delivering exceptional service to the retailers who represent 80% of the "Family" business in the U.S. and in the United Kingdom.  We understand each retailer's desire for both unique products and suppliers to differentiate themselves from its competition.  

Retail Monster’s leadership is responsible for some of the most lucrative direct-to-retail (DTR) deals in history.  From kid's consumables at Walmart, Carrefour and Tesco, to fashion DTR's at Uniqlo, H&M, and Hot Topic, we have done it all.